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Undeliverables. Bounce-backs, out-of-date or incorrect email addresses are one of the biggest challenges facing B2B and B2C email marketers.
Email address churn -- estimated by industry experts to be 20 to 40 percent annually -- is a constant factor undermining the success of email marketing campaigns.
Whether it's the decay of your house list, bad addresses on a permission list, or sponsorship of an e-newsletter that never reaches its target audience, the problem of customer reacquisition is costly and frustrating.
Our current email database hygiene system is capable of recovering your current customer's email address by using complex email correction algorithms. Acquiresoft's Reconnect utilities can identify undeliverable email addresses, repair them, and determine whether the corrected addresses can receive email or not.
Your customer file most likely contains a number of email addresses that bounce and can not receive mail because they either use an invalid email address format or they have the incorrect name of the user or an incorrect domain. These may be addresses that were mistyped by customers on your web page, improperly entered by customer service representatives, or incorrectly scanned from product registration cards, for example.
Our current email database hygiene system is capable of recovering your current customer's email address by using complex email correction algorithms. Acquiresoft's Reconnect utilities can identify undeliverable email addresses, repair them, and determine whether the corrected addresses can receive email or not
It is not uncommon for companies to find that 15% of the email addresses they collect on their web sites immediately bounce the first time they are mailed.
Acquiresoft RECONNECT Works
RECONNECT is the best email hygiene solution in the industry, and will provide you with the greatest number of corrected email addresses possible, allowing you to communicate with you customers again.
Reconnect will repair invalid email addresses by
Removing invalid characters
Correcting typographical errors
Matching addresses with known, valid
domains
Verify email addresses to exist or not
Determine hard and soft bounces
Merge/Purge against DMA Blacklist
To learn more about ECOA click here
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